Cadillac Announces New Concept Car: The Ciel

Posted on: Wednesday, August 24, 2011

GM recently unveiled their new concept car, the Ciel. The Cadillac Ciel is an elegant, open-air grand-touring car inspired by the California coast line.

Pronounced “C-L”, Ciel is the French translation of sky. It is a four-seat convertible begins a new chapter in Cadillac’s long running design and product ascent, pushing Cadillac’s Art & Science philosophy to new heights.

“Large, expressive luxury is innate to Cadillac and the Ciel recalls that heritage, while suggesting where the brand can go in the future,” said Clay Dean, global design director for Cadillac. “Authentic luxury is driven by experiences, not just products, and Ciel is about the experience of the journey.”

“The Ciel is about the romance of the drive,” said Dean. “It emulates the great touring cars seen on the greens at Pebble Beach, but with a modern flair that projects Cadillac’s vision for the future.”

Cadillac’s Ciel is a four-door vehicle that embraces the communal side of a “recreational journey”, with lots of room for two couples. The Ciel evokes the spirit of the classics with a long, low proportion. Fender lines run from nose to tail, and nickel plated bright work accents the body lines, enhancing the visual length of the car and honoring Cadillac touring cars of the past.

The interior of the Ciel is just as exquisite as the exterior with nickel-plated trim, Italian Olive wood, machined aluminum and hand-tipped leather.

“There is authentic craftsmanship in the way the exterior and interior elements meld, much like a vintage wooden boat,” said Gael Buzyn, interior design manager. “It is romantic, not only in its form, but the materials – nothing smells as good as real wood and leather. It blends together for a rewarding feeling of uncompromising luxury.”

Simplicity, authenticity and spaciousness were the guiding principles when it came to developing the Ciel’s interior.

“With the Ciel, the journey is the thing, so the interior is a place of uncompromising comfort and elegance, with technology that only makes the journey more enjoyable,” said Buzyn. “Simplicity and lightness ensure nothing distracts from the open driving experience, while the color and materials lend the feeling that the vehicle’s environment blends with the surroundings.”

The defining element of the Cadillac Ciel’s cabin is the incorporation of Italian Olive wood on the doors, instrument panel, console and the front seatbacks, adding warmth and craftsmanship to a car designed to provoke an emotional response.

“From the materials used to create it to the space and experience it offers passengers, the Ciel represents a unique perspective on luxury, but not the only one,” said Dean. “Along with other concepts, such as the ULC, Cadillac is demonstrating that the bandwidth of the Art & Science philosophy is wide, indeed – and we’re going to make it even wider.”

Stop by your local Houston Cadillac Dealer to learn more about Cadillac’s new concept car the Ciel. While you’re there test drive any of the 2011 Cadillac models. Start living the Cadillac lifestyle today.

 

Archive

Tagcloud